Turn your customers into advocates with Hoed Research.

We are HOED Research and we work with hundreds of well-known clients from all over the world; from local start-ups to international supergiants. We have assisted them all.

With a professional field force covering all major demographics and locations throughout New Zealand, Hoed Research is able to provide tailored solutions to meet the needs of your business. We can assist with tactical decision making, customer journey mapping and the setting of core KPIs or KRAs.

Our services are supported by home grown state of the art systems, supported by online dashboards, enabling easy access to data and detailed reporting. Following are examples of services offered by Hoed Research.

Hoed Mystery Shopper

Mystery Shopping

Mystery Shopping is a tool used to measure quality of service in the retail industry, or to gather specific information about products and services.

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Hoed Compliance

Audit & Compliance

Regulatory compliance audits ensure businesses are aware they have to comply to relevant laws, company policies and standards, and regulations.

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Hoed Consumer

Consumer Insights

This is the interpretation of trends in human behaviours, using the data to increase effectiveness of a product or service from a consumer standpoint.

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Hoed Price Integrity

Price Integrity

Understanding if your business is displaying the correct pricing and comparing this pricing to your competitors enables you to adjust your own pricing to be more competitive.

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Hoed Merchandising

Merchandising

Merchandising is the activity of promoting the sale of goods, especially by their presentation. If done well, it can bring additional benefits and profitability to your business.

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Hoed Customer Journey

Customer Journey

Customer journey and how customers interact with your business directly and indirectly is critical in driving improved value, repeat business and longevity of relationship.

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