Monthly Archives: August 2022

Key challenges impeding customer experience improvements.

10 August 2022

Gartner defines customer experience (CX) as – “the customer’s perceptions and related feelings caused by the one-off and cumulative effect of interactions with a supplier’s employees, systems, channels, or products. As CX becomes a top priority for organisations, those supporting CX should understand… Read more

Why your customer feedback isn’t always actionable and how to fix it!

3 August 2022

The problem is not necessarily within the collected feedback data itself, but in how organisations attempt to extract actionable insights, to drive process improvements and change. Now more than ever, Customer Experience (CX) is quickly becoming the key brand differentiator for organisations…. Read more